Latest News
January
Marketing and Motorsport PR: Pole designs, builds and implements new NJ Performance website
Pole Ltd recently completed its first new website of the year for NJ Performance, the motorsport mentorship and consultancy firm of Le Mans stars Nicolas Minassian and Jamie Campbell-Walter. As well as maintaining the new site, Pole will also be responsible for NJ Performance's PR and marketing activities. www.nj-performance.com
September
Motorsport PR: Pole working with Grand Prix Shootout
Grand Prix Shootout – the innovative new scheme to help talented young racing drivers reach their full potential – has commissioned Pole Ltd to compose and issue its press information and media content. With less than a day’s notice, the motorsport PR specialists initially created a bespoke email template before sending to its extensive list of both national and international media and drivers. www.grandprixshootout.com
August
Motorsport PR: Pole secures Superleague Formula UK account
The most exciting new single seater championship in European motorsport – Superleague Formula – has appointed Pole Ltd to run its UK press office. Responsible for the copywriting and distribution of series press releases and handling of media enquiries, Pole will also attend and report from each round, as well as hosting qualifying and post-race press conferences. www.superleagueformula.com
23rd June 2009
Pole designs FondTech magazine advert
Pioneering Formula One designer Jean-Claude Migeot has commissioned Pole Ltd to design his FondTech organisation’s latest advert, due to appear in Supaero’s celebratory centenary book. The French engineer, who worked for Ferrari, Renault and Tyrrell Grand Prix teams throughout the 1980s and ‘90s, created his own company in 1993. Today, FondTech’s two wind tunnels and team of 50 staff are responsible for the likes of Audi’s dominant Le Mans programme and Mercedes-Benz’s DTM development, as well as working for numerous F1 teams.
29th April 2009
Motorsport PR: Pole Ltd. secure Full Speed Racing account
Pole has been retained by new FIA GT outfit Full Speed Racing for their 2009 PR activities. Pole will be responsible for copywriting releases and their media distribution throughout the season.
23rd April 2009
Marketing & Motorsport PR: Pole Ltd. to build Karim Ajlani website
Karim Ajlani becomes Pole’s latest client, having been contracted to design and implement an all-new personal website to be launched ahead of the Le Mans 24 Hours this June. The site, which is to include both French and English sections, will be updated throughout the year following Karim’s LMS and Le Mans campaigns. www.karim-ajlani.com
20th April 2009
Motorsport PR: Phil Quaife renews Pole Ltd’s services
Pole has been retained for a second year by Phil Quaife following his deal with CRS Racing to compete in the FIA GT3 Championship and Spa 24 Hours. Pole will oversee Phil’s PR strategy, which includes the writing and distribution of press releases, as well as website updates.
16th April 2009
Events Management: Pole Ltd. hired by Race of Champions for third straight year
Pole has been retained by the Race of Champions for its 2009 event which this year takes place outside of Europe for the first time at the Birdsnest Olympic Stadium, Beijing. As per ‘07 and ’08 ROCs, Pole will assist organisers with the planning and running of the event, as well as the liaison and management of key sponsors and partners.
2 April 2009
Motorsport PR: Pole to work for IMSA Performance
Pole has secured translation work for leading GT2 team IMSA Performance Matmut. The team will race in the Le Mans Series, Asian Le Mans Series and International GT Open championships as well as at the Le Mans and Spa 24 Hours. Pole will be responsible for all French to English translations for the team’s PR materials.
1 April 2009
Motorsport PR: Larbre Competition extends Pole contract
Pole has had its contract with Larbre Competition extended for 2009. Pole has held Larbre Le Mans Series PR account since 2007 and will continue to provide the team with a PR service this year.
31 March 2009
Motorsport PR: Pole secure Treluyer PR account
Pole has secured the PR account for Nissan works driver Benoit Treluyer. The Frenchman will race in Formula Nippon and Super GT in Japan, as well as the Le Mans 24 Hours in a Peugeot 908 for Pescarolo Sport, this year and Pole will be responsible for writing press releases in French and English for the motorsport and automotive media.7 February 2009Motorsport PR: Daily Telegraph
Pole organised, managed and oversaw logistics of The Drivers Club media day at Bruntingthorpe for a selection of high net-worth read publications. Click here to see the story.
4 February 2009
Event Management: Pole and Fiskens at Retromobile
Pole managed logistics, event planning and PR activities as Fiskens, London’s foremost historic automobile dealership, displayed six stunning cars at Europe’s leading historic car show, Retromobile in Paris.
February 2009
Motorsport PR: Motor Sport Magazine
Pole organised, managed and oversaw logistics of the Jota Sport/Donington Park feature day to appear in Motor Sport magazine. To see the Porsche Evolution story click here.
27 January 2009
Motorsport PR: Harold Primat joins Aston Martin Racing
Pole’s PR client Harold Primat has joined Aston Martin Racing for the 2009 Le Mans Series and Le Mans 24 Hours as the British-based team attempts to win the world’s most famous motor race outright with an LMP1 prototype.
8 January 2009
Event Management: Motors TV display at the Autosport International Show
Pole assisted Sky Digital and Virgin Media TV channel Motors TV with their marketing collaterals and PR campaign as they exhibited at the Autosport International Show in Birmingham.
January 2009
Motorsport PR: Broughtons Magazine
Pole provided editorial content on behalf of The Drivers Club for luxury lifestyle title Broughtons Magazine.
17 December 2008
Motorsport PR and website: Pole appointed to manage Motors TV UK website
Pole have been appointed to manage the Motors TV UK website www.motorstv.co.uk. The website will cover all the channel’s featured championships with news, pod casts, blogs and other innovative features in 2009.
14 December 2008
Event Management: Pole and the Race of Champions
For the second successive year Pole were contracted to help with logistics and planning for the Race of Champions at Wembley Stadium. Other duties included client liaison and management with key partners such as TAG Heuer, McLaren, CBS Outdoor, Haymarket and Metro.
December 2008
Motorsport PR: Vivo Magazine
Pole provided comprehensive editorial content on behalf of Fiskens for luxury lifestyle title Vivo Magazine.
August 2008
Motorsport PR: Netjets
Pole organised, provided additional content and sub-edited Harold Primat’s feature story with Private Airline publication Netjets. To Read the article click here.